Podcast
“Better Radio Websites” is the podcast for radio professionals who want to see their website generate more traffic and revenue. Each week your host, Jim Sherwood, and his special guests give you time-tested tips and secret tricks to ensure your radio station dominates digital in your market. Although this is the official podcast of Skyrocket Radio, the information we provide each week is NOT provider specific. Our goal is to provide beneficial information, no matter which provider you use or if you maintain your website in-house.
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Choosing the Perfect Mobile App Provider
The average radio station sees a 30% increase in listener engagement when it launches a mobile app. A mobile app for your radio station isn’t just a shiny gadget; it’s an expectation from your audience and advertisers. With many mobile app providers promising the... Read More.
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How ChatGPT Can Impact Your Radio Station and Digital Strategy
It surprised me over the holidays that some of my family members had never experienced ChatGPT or anything AI. A few kids used ChatGPT to help with (or do) their homework (much to the surprise of their parents),... Read More.
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How User-Generated Content Could Reinvent the Radio Station Website
One of the most challenging aspects of maintaining a radio station website is creating the right content that keeps visitors coming back day after day. With so many options pulling at attention strings, it can be easy for people (even us) to forget about... Read More.
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2024 Resolutions for Radio Station Website
Looking back on 2023, did you have any big wins with your radio station website? A breaking news story that produced a lot of traffic? A particular banner ad campaign that did well for a client? Perhaps your station website won a prestigious... Read More.
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Embracing Hyperlocal: Why Your Radio Station’s Website Should Focus Locally
We’re approaching the end of the year, and many stations will start looking to 2024 as the year they finally jump into this internet thing and focus more on their website. This means they will start looking for content ideas to bring people Read More.
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