There's no doubt that our world is more connected than ever. This means that your station's online brand is just as important as it is on-air. Your website and social media channels provide your listeners with destinations to further connect and interact with your... Read More.
With any business, you want to exceed the milestones you set last year and years prior. Your online marketing and content strategy should always be evolving as well. The online world offers unlimited ways to meet your audience wherever they are. Once you operate a... Read More.
It's often more difficult to find just the right (free/or cheap) photo image to match your radio station promotion or news article. And, going out and shooting something yourself might not be an option. An alternative is creating something yourself from scratch. You can... Read More.
Using your radio station website as a revenue stream should be a no-brainer, however many radio station websites are still a simple link to a streaming page. Radio station owners with this mentality are missing out on a tremendous amount of sponsorship opportunities and... Read More.
Being a radio personality is much different than it was just 10 years ago. In the past, the hardest part of your day was the hour or two of show prep. Show prep is still very important. But today you need to do much... Read More.
Despite diverging opinions surrounding banner ads, they are still are a popular form of advertising. Some are very good and some are absolutely horrible. Some instantly make you want to click but most are simply annoying. Bad positioning, amateur ad design and too much... Read More.
Are you about to start a new social media marketing strategy for your radio station? If so, your team needs to know the basics from finding the right time to post to using the correct image sizes. There are lots of tools to save... Read More.
Skyrocket Radio websites come with a custom banner ad management system that is perfect for scheduling and displaying local client banner ads. We have also included the ability for you to add third party banner ad networks. These are similar to "national spots" in... Read More.
One of the most difficult things you can do as a online content creator is to marry a great photo with your copy. Most often times the image is what gets the reader's attention. We’ve grown accustomed to seeing crappy stock images of people... Read More.
Why a Fear of Digital? Here at Skyrocket Radio, we believe every radio station requires a website to maintain and enhance it's relevance within the community it serves. Nevertheless, some stations still have a fear of digital and cultivating an online audience. Ask... Read More.
There are still folks in the radio industry that look at having a radio station website only as a means of streaming their signal. Unfortunately, with this kind of website, nobody is going to find your streaming link by doing a Google search for "(your town)... Read More.