Weatherology Powers Our Website Weather

We are excited to announce that our official weather information provider is Weatherology. Skyrocket Radio has always offered a custom weather solution that did not depend on third-party coding to display weather information.  We believe radio stations should be able to... Read More.

5 Ways to Speed Up Your Radio Station Website

Countless research papers and benchmarks prove that optimizing your website speed is one of the most affordable and highest ROI providing investments you can make in your radio station website.  Here at Skyrocket Radio, we do all we can at the server and CMS... Read More.

What does the GDPR mean for my US radio station website?

What the heck is GDPR? GDPR stands for General Data Protection Regulation. It’s basically a privacy law from the European Union that went into effect on May 25, 2018 pertaining to ALL websites (whether you are big or small). It affects everyone that does ANY sort of... Read More.

Will Google Remove Your Station Banner Ads?

Over the past few years, we have received several requests for popup ads, auto-playing video ads and large takeover banners that fill the page.  We’ve always urged our station affiliates against displaying these types of banner ads simply because we don’t like seeing them... Read More.

Radio Station Website Resolutions

Every year at this time it’s customary to look back on the previous year and examine things you could be doing better.  Let’s focus on your online visitors window to your station – your website.  Hopefully you have some goals in mind for 2018... Read More.

Consistency in Your Station Branding is Important

With so many channels available for brand promotion, like social media, TV, podcasting, etc, it can be easy for stations to lose consistency in their messaging and design, especially if different people are updating these channels.  This makes it confusing for potential (and even... Read More.

Radio Station Website Best Practices

There's no doubt that our world is more connected than ever. This means that your station's online brand is just as important as it is on-air.  Your website and social media channels provide your listeners with destinations to further connect and interact with your... Read More.

Monetize Your Radio Station Website with Sponsorships

Using your radio station website as a revenue stream should be a no-brainer, however many radio station websites are still a simple link to a streaming page. Radio station owners with this mentality are missing out on a tremendous amount of sponsorship opportunities and... Read More.

Create Compelling Client Banner Ads for your Station Website

Despite diverging opinions surrounding banner ads, they are still are a popular form of advertising. Some are very good and some are absolutely horrible. Some instantly make you want to click but most are simply annoying. Bad positioning, amateur ad design and too much... Read More.

2017 Radio Contests

It's a new year so time to start thinking how you can up the ratings and revenue.  Radio revenue, buzz and awareness are hinged on great content including contests, promos and stunts.  When cleverly thought out, these don't have to cost much.  The key... Read More.

Overcoming Radio’s Fear of Digital

Why a Fear of Digital? Here at Skyrocket Radio, we believe every radio station requires a website to maintain and enhance it's relevance within the community it serves.  Nevertheless, some stations still have a fear of digital and cultivating an online audience.  Ask... Read More.