I’ve been eager to introduce you to today’s special guest. Elizabeth Pampalone is a Marketing Minimalist, Award Winning International Speaker, and Podcaster. She’s developed proven formulas that help her clients create
Sponsored content, advertorials, branded content, or native advertising: they are all a type of paid advertising where an advertiser works with a publisher to promote their content, service or product. Unlike traditional ads, sponsored content appears more organic as it looks like ordinary... Read More.
Sponsored content started in print publications and has been around for decades. Today, we’re exposed to sponsored content daily, and most of the time, we’re entirely unaware of it. You may notice an actor holding a Starbucks coffee cup... Read More.