Today, we’ll cover the top five web-related skills your team members need to know for your station website to be successful. Our radio station websites are far from populating themselves with artificial intelligence (AI). So, people must populate news and blog posts, events, contests,... Read More.
Today, we're introducing a new periodic feature of quick tips. These five tips might not demand a full blog post or podcast episode but are very good to know. 1.... Read More.
The speed that your radio station website loads matters – maybe more than you realize. Overall, we have grown increasingly impatient with the amount of time we’re willing to wait for things to load. In fact, many studies show... Read More.
It is human nature to be attracted to visuals. If you are considering an information website for your radio station or group, then images are a must-have. Images are more memorable than simple text. They also quickly grab attention, increase clicks, reduce bounce rates,... Read More.
Countless research papers and benchmarks prove that optimizing your website speed is one of the most affordable and highest ROI providing investments you can make in your radio station website. Here at Skyrocket Radio, we do all we can at the server and CMS... Read More.
Every year at this time it’s customary to look back on the previous year and examine things you could be doing better. Let’s focus on your online visitors window to your station – your website. Hopefully you have some goals in mind for 2018... Read More.
There's no doubt that our world is more connected than ever. This means that your station's online brand is just as important as it is on-air. Your website and social media channels provide your listeners with destinations to further connect and interact with your... Read More.
It's often more difficult to find just the right (free/or cheap) photo image to match your radio station promotion or news article. And, going out and shooting something yourself might not be an option. An alternative is creating something yourself from scratch. You can... Read More.
Here's the long and short of copyright. Any original image, writing, or recording in a fixed medium (written down or saved as a file) is protected by copyright law. If anyone takes a photo with their phone or camera, they have the rights to... Read More.
It's essential that your station website loads quickly. If not, the listener will be gone before the page loads. Why? For one, people are typically impatient, and they won't wait more than a few seconds for your page to load. Also, search engines take... Read More.
One of the most difficult things in writing articles for your station website can be finding the right image to accompany your story. Pulling an image from Google's Image search is asking for big (legal) trouble. There are many websites that have "royalty-free" images,... Read More.