20 Web Design Stats to Guide Your Online Marketing Strategy This Year

I happened across this infographic recently that is definitely worth sharing.  There are still too many “bad websites” out there and their owners are oblivious to the detrimental effects on their bottom line.

Are you looking for ways to improve your online marketing strategy this year?  Whether we’re talking about your radio station website or if you’re considering investing more time into your market or group website, these statistics are worth knowing.

Visible Logic shares the stats you need to know in this amazing infographic below.

Here are some major highlights:

  • 80% chose a product, service or company over a competitor because it had a better website
  • 89% say the aesthetics of a website matter
  • 96% think it should be a priority for businesses to invest in their website
  • Good design directly affects return visits

The Power of Web Design

Hopefully, these stats encourage you to examine your websites.  Need a partner to help you navigate changes or redesignsWe can help.

Jim Sherwood serves as the chief creative, brand strategist, lead developer, meticulous project manager, and station collaborator for all Skyrocket Radio sites and projects. Jim is a 30+ year radio veteran with a resume spanning several small, medium, and large markets including roles as Digital Content Manager, Program Director, Production Manager, and Morning Show Host.