Jim Sherwood, Author at Skyrocket Radio

Should You Enable Comments on Your Website?

We get the question often about enabling comments on the radio station websites we create. Are comments worth the time? Do comments work? What options are there? Personally, I never thought about comments that much because they took a lot... Read More.

Options for Streaming Audio Files

Being in radio we’re bound to have audio bits that we want to share with our audience that is on-demand. The streaming audio we are referring to today is not listening to the station live or podcasting. We are... Read More.

How the Psychology of Web Design Affects Your Visitors

There are hundreds of websites with great content and perfect promotion on-air and on social but never really take... Read More.

Benefits of Adding a Corporate Website for Advertisers

Having a website has become so “normal” that advertisers and the public simply expect all companies to have a website no matter what business they are in. Being active on social media is great, but it’s very hard to... Read More.

What Your Small Market Website Can Do Better than a Big Market Website

It’s natural to compare your small market website against those in large to major markets. But keep in mind... Read More.

Preventing Cyber Attacks on Your Radio Station Website

Cyber attacks can scar us. You're more likely to view security differently if you’ve ever been hacked or had your identity stolen online. For those of us who haven't,... Read More.

Our 15 SEO Tips for Showing First in Search

This topic of SEO Tips comes from a call I received a month or so ago, that I considered being very exciting. It was a station owner who went... Read More.

Protecting Your Radio Station’s Digital Assets After You Die

Several years ago, as we were launching a radio station affiliate website, we discovered that neither the station nor the station owner owned the domain name they were using. The owner, who wasn’t very tech-savvy, knew a good friend... Read More.

Integrating Local Discounts Offers and Rewards with GetintheLoop

Promoting local discount deals, coupons and special rewards on your radio station website is a great way to bring back visitors on a daily (or even hourly) basis. Today we talk with Matt Crowell, the CEO or GetintheLoop. GetintheLoop is... Read More.

Adding Video to Your Sports Broadcasts

Adding video to your local sports broadcasts can take your game to the next level. Today we interview Gabe Edney with Paragon Sports TV. They can help your station... Read More.

We Interview Cool Radio Streaming

Being a small company, we love partnering with other small companies. Skyrocket Radio recently presented at a broadcasters convention in Alabama and got a chance to talk with Tom Dobrez, the owner and CEO of Cool Radio Streaming. Cool Radio... Read More.

The Importance of Optimizing Website Images

The speed that your radio station website loads matters – maybe more than you realize. Overall, we have grown increasingly impatient with the amount of time we’re willing to wait for things to load. In fact, many studies show... Read More.