This week, we talk about how radio stations can prepare for AI’s disruption with Henry Hayes, co-founder of DisruptREADY. This interview was recorded on the floor of a recent Mississippi Association of Broadcasters annual convention. Henry discusses the powerful potential of AI and how businesses, especially radio stations, can leverage it for growth and efficiency. He also shares insights from his keynote speech, emphasizing the speed of technological disruption and how AI is following a similar trajectory to the internet’s rise in the 90s.
Learn Henry’s journey into AI, starting with his fascination with disruptive innovation, such as the closing of Blockbuster and the rise of Netflix. He delves into the transformative impact of AI on industries, likening its influence to major technological shifts of the past, and highlights how legacy businesses need to adapt to avoid being left behind.
We also talk about practical steps for radio stations to begin their AI journey, including signing up for a free ChatGPT account and experimenting with AI tools to streamline workflows. Henry discusses the importance of understanding and leveraging customer data, encouraging businesses to explore ways to make their operations more efficient and generate more revenue through AI.
Henry offers listeners a free 29-page guide to using ChatGPT for non-technical users and provides advice on prompting for AI systems, helping businesses understand how to apply this powerful technology.
Key Takeaways:
– AI is rapidly evolving, and businesses must be proactive in adapting to avoid being left behind.
– Practical steps to begin with AI include experimenting with ChatGPT and exploring AI tools that improve efficiency.
– Henry shares insights on how radio stations can leverage AI to optimize customer interactions, manage data, and improve business operations.
– A free AI prompt guide and resources are available for listeners who mention the “Better Radio Websites” podcast who reach out to him.
Resources Mentioned:
– DisruptREADY
– ChatGPT
– Free ChatGPT Ultimate Guide (available via Henry Hayes on LinkedIn)
Connect with Henry Hayes:
– LinkedIn: Henry Hayes
– Email: [email protected]
Conclusion
Our shared message is to be prepared for what’s coming. Don’t let AI’s disruption of everything take you by surprise. At the fast pace of everything today, a pause on your part is all your competition needs to bypass you.
Side Bar
If you are not a member of your state or regional broadcasters association, please look into it. They provide invaluable resources that you can use throughout the year. Simply phoning them for free legal help could more than pay for your annual membership fee.
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