Using AI Content Tools the Right Way: Our Commitment to Ethical Use

At Skyrocket Radio, we’re proud to provide tools like AI Content Helper Pro and AI Content VO that help stations save time, create engaging content, and extend their local reach. But with great tools comes great responsibility—and we want to be absolutely clear about how these should be used.

We don’t believe in shortcuts that could put your station at risk. That’s why we’ve built safeguards into our extensions and set clear expectations for our affiliates.

Our Approach to Ethical AI Use

1. No Auto-Publishing: Every piece of AI-assisted content—whether text or audio—requires a human hand before it ever goes live. That means no article or newscast is published straight from the AI without your review, edit, and approval.
2. No Quoting Sources Directly: Our default rewrite prompts specifically instruct AI not to include direct quotes from the original source. Quotes are often given exclusively to a journalist or outlet, and republishing them without permission could lead to copyright infringement. Instead, quotes are used as context to help generate original phrasing.  We encourage affiliates to add to these background prompts to make their articles even more exclusive.
3. You Stay in Control: Our tools are designed to assist—not replace—your station’s editorial judgment. AI can help with speed, structure, and readability, but your staff provides the local knowledge, tone, and final polish that make it yours.

Best Practices for Stations

If you want to ensure that no one ever questions the way your station is creating content, here are some practical steps to follow:

• Always Review Before Publishing: Never trust AI output blindly. Read it as if your name is on the byline—because it is.
• Use Sources as Inspiration, Not Copy: Treat the original link as a reference point. Pull the facts, but make sure your final piece has a unique voice and flow.
• Add Local Flavor: Your competitive edge isn’t just speed—it’s local context. Whether it’s tying in a local angle, adding a quote from your morning show, or referencing your community, this is what makes your article stand apart.
• Credit When Appropriate: If the story is based on reporting from a major outlet, credit them (“according to WXYZ News…”) rather than pretending the story originated entirely with your team.
• Don’t Build a Feed of Nothing but Rewrites: Think of AI rewrites as a supplement to your content strategy—not the whole thing. Balance it with original local coverage, events, and features that no AI can create for you.

Want to level up?  Add these best practices.

• Clearly label all AI-generated content: Standardize how you label content to clearly communicate to your audience when AI was involved in its creation. This includes full articles, summaries, and images.
• Disclose the extent of AI use: Be specific about how AI was utilized. For example, explain if AI only assisted with grammar, if it was used for initial drafting, or if it was used for content repurposing. Studies have found that readers trust news less when they believe AI is involved, but feel more confident when they perceive significant human oversight.
• Guard against bias: AI models can perpetuate biases inherent in their training data, potentially leading to biased or discriminatory output. Human oversight is crucial for identifying and correcting these algorithmic biases.

Why This Matters

The internet is full of “content mills” that cut corners and flood the web with AI-generated text. That’s not us or what we want for you. We’re in the business of helping your radio station(s) strengthen credibility, build lasting audience trust, and protect its reputation.

By following these guidelines, you’ll not only avoid copyright issues—you’ll also ensure your station website is a respected local destination, not just another aggregator.

Final Word

We believe AI is at its best when it’s a partner, not a publisher. Used correctly, AI can help your staff focus on the things that matter most—serving your audience, driving traffic, and growing revenue.

As always, if you have questions about how to use AI Content Helper Pro or AI Content VO responsibly, reach out to us. We’re here to make sure your station wins online without cutting ethical corners.