Being in radio we’re bound to have audio bits that we want to share with our audience that is on-demand. The streaming audio we are referring to today is not listening to the station live or podcasting. We are... Read More.
Adding video to your local sports broadcasts can take your game to the next level. Today we interview Gabe Edney with Paragon Sports TV. They can help your station... Read More.
There are a few different methods to display videos on your website. Today, we’ll discuss how to do it whether you’re on WordPress or not. We’ll also cover embedding video from a third-party service like Youtube and Vimeo versus... Read More.
One of the concerns we field with new radio station clients is our unwillingness to host their audio and video files on our server. Hosting is all the same thing and everything works like Facebook, right? Actually, no. Far from it. If you were to... Read More.
With any business, you want to exceed the milestones you set last year and years prior. Your online marketing and content strategy should always be evolving as well. The online world offers unlimited ways to meet your audience wherever they are. Once you operate a... Read More.
Being a radio personality is much different than it was just 10 years ago. In the past, the hardest part of your day was the hour or two of show prep. Show prep is still very important. But today you need to do much... Read More.
There are still folks in the radio industry that look at having a radio station website only as a means of streaming their signal. Unfortunately, with this kind of website, nobody is going to find your streaming link by doing a Google search for "(your town)... Read More.
Building Air Talent Authority In nearly any radio market you visit, there's that one air personality that's known for something. If you mention "radio" and "news" or "weather" in the same sentence here in Jackson, MS, you'll no doubt hear the name Randy Bell. In... Read More.
Online video is growing faster than most other advertising formats and mediums. According to estimates, video ad revenue will increase at a three-year compound annual growth rate of 19.5% through 2016. That's faster than any other medium other than mobile. And much faster than... Read More.