Radio Station Website Best Practices

There's no doubt that our world is more connected than ever. This means that your station's online brand is just as important as it is on-air.  Your website and social media channels provide your listeners with destinations to further connect and interact with your... Read More.

Optimizing Images for Fast Load Times

It's essential that your station website loads quickly.  If not, the listener will be gone before the page loads.  Why?  For one, people are typically impatient, and they won't wait more than a few seconds for your page to load. Also, search engines take... Read More.

How To Boost Your Station Website Traffic in 4 Steps

It started with those five little words, “we need a new website.”  Now it’s launched and positioned to compete, but there’s just one thing missing: visitors.  Thankfully, there are some tactics that you can employ right now to improve your web presence. 1) Get Noticed... Read More.

Need a Website Health Check? Here’s a 20+ Point Checklist

Is your website running at its maximum potential? Here are some pointers to see if you can make improvements. For your station to succeed online it’s vital to have a website that is running at optimal power.  A site with structural errors and not fully... Read More.

10 SEO Tips for URL Structure

Through our research of the latest digital marketing trends we learn a lot of tips and tricks that we can then share with our client stations. Whether you are having trouble structuring your URLs or just feel like you would like some pointers, this... Read More.

4 Reasons Why You Probably Won’t Finish This Article

You can spend a lot of time creating content so that your readers stay informed.  There are lots of search engine optimization reasons as well.  But what if there were evidence that many of your website visitors were not finishing the articles you published on... Read More.

Why Your Website Content is Important for SEO

According to Google, over a billion searches take place using their search engine every single day.  In fact, search engines have become such a big part of people’s daily lives that in 2006 “google” was officially added to the dictionary as a verb that represents... Read More.