Radio Station Website Spotlight: Boswell Media

Periodically, we’ll talk to station owners and digital content directors about the great things happening in their market and with their websites.  It’s fitting that we kick off the first one of these segments with Johnny Boswell, owner of Boswell Media in Kosciusko, Mississippi... Read More.

12 Newbie Dos & Don’ts For Social Media

You've got your station website up and going and now you're wanting to bring traffic to it.  One of the best ways is to put it out there on social media channels that your audience is visiting.  But unless you use social media personally,... Read More.

Writing Social Media Headlines That Generate Traffic

Everyone is looking to generate more social media traffic.  It's all about drawing traffic back to your station website where you can monetize it.  More social traffic obviously means more clicks back to your website. The words you use in your social media headlines can... Read More.

How Often Should Your Station Post to Social Media

Are you tweeting too much and not posting enough Facebook? Your social media presence is a great way to get yourself known and get people talking about your brand. However, users of each platform will respond in different ways so knowing how often to... Read More.