Motivating Staff to Write Articles

When I was an on-air personality for a major broadcast company, it was mandatory that all personalities maintain a show blog.  Daily articles were recommended but weekly articles were required.  It was especially difficult because everyone wore so many hats. It's best to talk to... Read More.

Encouraging Station Advocates

Today companies can have literally have tens, hundreds or even thousands of advocates to benefit from.  Who are these advocates?  The employees!  Empowering employees to share on behalf of the organization can provide extensive reach for positive company remarks.  And for this, we're not just talking... Read More.