content Archives - Skyrocket Radio

The Strategic Advantage of Custom Content for Advertisers

Creating content targeted explicitly at radio and online advertisers is a B2B marketing strategy that can significantly benefit your radio station(s). This strategy is essential for several reasons. Incorporating it into your content plan can enhance your relationship with advertisers, attract... Read More.

Meet Our New AI Content Helper Extension

Introducing "AI Content Helper," the ultimate WordPress extension explicitly designed for radio stations looking to revolutionize their online presence. Keeping your website fresh, engaging, and informative is crucial for attracting and retaining a vibrant listener base. AI Content Helper Pro is here to empower... Read More.

Maximizing Your Online Potential with Annual Content Audits

I spent most of this past weekend auditing and updating our company website. Besides blog posts and podcast episodes, we haven’t spent much time on the rest of the content. As I dug in on each page, I noticed that much of it was... Read More.

How User-Generated Content Could Reinvent the Radio Station Website

One of the most challenging aspects of maintaining a radio station website is creating the right content that keeps visitors coming back day after day. With so many options pulling at attention strings, it can be easy for people (even us) to forget about... Read More.

Out with the Old: How Content Pruning Boosts Your SEO

Search Engine Optimization (SEO) is an ever-evolving field with one constant: search engines love relevant, fresh content. More content equating to better SEO is only true if that older content is still relevant. Migrating years' worth of... Read More.

Leveraging AI to Craft Engaging Evergreen Content

One of the best ways to keep audiences engaged with and consistently visiting your radio station website is through evergreen content. And now, creating that content has gotten much easier with the help of Artificial... Read More.

Pushing the Boundaries of Your Radio Station Website Content

For many of us, we’re in the “radio business” - providing extraordinary experiences whenever someone tunes in to our radio station. Unfortunately, this focused mentality can lead us to not put as much emphasis on the digital face of... Read More.

Weighing the Downsides of External Content & Widgets

External content and widgets can allow radio station website owners to enhance the functionality and interactivity of their websites. From social media widgets to embedding videos, reviews, and sports scores, external content and widgets can truly transform a website. However,... Read More.

Harnessing User-Generated Content

As you know and still hear frequently here, content is king. Fresh content is what brings visitors back to our website consistently. It’s vital if we want to generate revenue with our websites. AI content is... Read More.

Repurposing On-Air Content for Digital Engagement

If you visit the websites and social media channels of major market radio stations and the bigger talent working there, you’ll notice a pattern of re-purposing what they do on-air. The most successful radio stations and talent do not... Read More.

4 Ways to Harness AI for Amazing Website Content

One of the biggest hurdles radio station operators face is content creation. They do not have someone to create the content. Or, the content person is so bogged down with other duties that they don’t have time to... Read More.

Should You Import RSS Content?

Several radio station affiliates have asked if importing RSS content would benefit their websites. I always answer, “What content are you providing now?” Because it’s essential to know how much you will be relying on the RSS content you’ll... Read More.