Being a radio personality is much different than it was just 10 years ago. In the past, the hardest part of your day was the hour or two of show prep. Show prep is still very important. But today you need to do much... Read More.
In a word: yes. While that there is no requirement that your station have personality blogs, studies have shown that it can significantly impact your station’s bottom line if done correctly. Just keep in mind that your station needs to have a conscious plan for DJ... Read More.