Will Google Remove Your Station Banner Ads?

Over the past few years, we have received several requests for popup ads, auto-playing video ads and large takeover banners that fill the page.  We’ve always urged our station affiliates against displaying these types of banner ads simply because we don’t like seeing them... Read More.

Creating Client Banner Ads That Work

Banner ads are one of the best forms of marketing used in today’s online world.  All companies use them in one form or another because they’re an affordable, measurable and effective way to increase brand awareness. In your market you'll be tasked with taking client copy from... Read More.

Banner Ads Are Not Dead

Are banner ads really dead?  I think not. Last week I wrote about adding client "Contributed Articles" to your arsenal of online features but don't mistake that banner ads are still working. As a matter of fact, this morning a... Read More.