Writing Social Media Headlines That Generate Traffic

Everyone is looking to generate more social media traffic.  It’s all about drawing traffic back to your station website where you can monetize it.  More social traffic obviously means more clicks back to your website.

The words you use in your social media headlines can play a major role in the amount of traffic your posts generate.  Outbrain has crunched some numbers using HubSpot’s data showing the effect of certain words on clicks.

That data has been collated into the infographic below courtesy of Market Domination Media.

Social Media Headlines for Traffic

Jim Sherwood serves as the chief creative, brand strategist, lead developer, meticulous project manager, and station collaborator for all Skyrocket Radio sites and projects. Jim is a 30+ year radio veteran with a resume spanning several small, medium, and large markets including roles as Digital Content Manager, Program Director, Production Manager, and Morning Show Host.