Everyone is looking to generate more social media traffic. It’s all about drawing traffic back to your station website where you can monetize it. More social traffic obviously means more clicks back to your website.
The words you use in your social media headlines can play a major role in the amount of traffic your posts generate. Outbrain has crunched some numbers using HubSpot’s data showing the effect of certain words on clicks.
That data has been collated into the infographic below courtesy of Market Domination Media.