Hashtags: Why Your Station Should Use Them

You’ve probably seen hashtags in action.  The Tonight Show with Jimmy Fallon has en entire segment devoted to them.  Maybe even used hashtags to some extent, but do you fully understand their power and how you can use them to benefit your business?  Most social media users don’t and are missing out on a ton of social media traffic and engagement.

The infographic below from Mainstreet Host goes into detail about what a hashtag is and shows you 5 ways they can amplify your social strategy.


Jim Sherwood serves as the chief creative, brand strategist, lead developer, meticulous project manager, and station collaborator for all Skyrocket Radio sites and projects. Jim is a 30+ year radio veteran with a resume spanning several small, medium, and large markets including roles as Digital Content Manager, Program Director, Production Manager, and Morning Show Host.