4 Advertising Trends for 2016 You Need to Know

Being in radio, we know first hand how effective our product is for advertisers.  However, it's good to know what else is likely to be hot in 2016 so that you can steal a march on your local/regional competitors.  We can use these methods... Read More.

5 Tools to Send Amazing Newsletters

By far, the e-mail inbox is the best place to market your station to listeners and advertisers.  Letting your listeners know about upcoming station events and contests via e-mail newsletters will skyrocket your engagement.  Don't let your newsletters be heavy with client messages.  This... Read More.

21 Steps to Create Viral Website Posts

Are you looking for ways to drive more traffic to your station's news articles and personality blog posts?  If you're not looking for your content to go viral, then we need to talk.  More traffic is key to better SEO, more visitors and more... Read More.

Add Video Streaming to Your Station’s Twitter Strategy

Have you heard of Meerkat or Periscope?  Meerkat and Periscope are rival apps that allow you to live stream video from your smartphone to your Twitter followers.  It’s predicted to be a great way to generate engagement with followers and further build your Twitter... Read More.