Increasing Your Station’s Visibility on Facebook

The last few months have brought several big changes to Facebook, including the rise of videos in news feeds as well as Facebook’s recent crackdown on promotional posts.  If you have one in place, by now we hope you have re-evaluated and updated your... Read More.

10 SEO Tips for URL Structure

Through our research of the latest digital marketing trends we learn a lot of tips and tricks that we can then share with our client stations. Whether you are having trouble structuring your URLs or just feel like you would like some pointers, this... Read More.

Why Your Website Content is Important for SEO

According to Google, over a billion searches take place using their search engine every single day.  In fact, search engines have become such a big part of people’s daily lives that in 2006 “google” was officially added to the dictionary as a verb that represents... Read More.

Responsive Web Design

Did you know, according to Pew Research, 60% of adults have a smartphone today?  Have you visited a website on a smartphone and found yourself constantly using your fingers to “spread” and re-size the information just so you could read it?  Have you ever... Read More.

Video Ads

Online video is growing faster than most other advertising formats and mediums.  According to estimates, video ad revenue will increase at a three-year compound annual growth rate of 19.5% through 2016.  That's faster than any other medium other than mobile.  And much faster than... Read More.