Insight Archives - Page 13 of 14

Writing Social Media Headlines That Generate Traffic

Everyone is looking to generate more social media traffic. It's all about drawing traffic back to your station website where you can monetize it. More social traffic obviously means more clicks back to your website. The words you use in your social media headlines can... Read More.

Encouraging Station Advocates

Today companies can have literally have tens, hundreds or even thousands of advocates to benefit from. Who are these advocates? The employees! Empowering employees to share on behalf of the organization can provide extensive reach for positive company remarks. And for this, we're not just talking... Read More.

Using Google Analytics to Dramatically Improve Your Station Website

So your team has been spending considerable amount of time and effort adding content to your website. However you’re just not seeing the unique visitors and page views you were hoping for. How do you fix this? A jump into Google Analytics can likely... Read More.

Improve Your Station’s Online Presence with these Social Media Tricks

Despite the endless opportunities for social media marketing, it's still difficult gaining traffic back to your website where it can be monetized. Sometimes increasing brand awareness is good enough to keep visitors returning to your station pages. Here are some social media tricks to... Read More.

40+ Power Words That Will Make People Share Your Social Media Posts

How many retweets and shares are your social media posts generating? If you are looking for ways to get more people sharing your stuff, this might help. The use of persuasive words can help ramp up your social media engagement, but some words can work... Read More.

5 Type of Content to Share: What Your Social Media Followers Want

Are you looking for ways to get more social media love from your station's social media followers? Want to know the best content to share to get them engaging with your articles and posts? Cute kittens and funny memes are all the rage but if... Read More.

4 Ways a Station Can Benefit from Fiverr.com

Fiverr.com is a great website that allows you to hire creative professionals for inexpensive fees. As the name implies, you can hire people to do a wide array of small tasks for as little as five dollars. Just don't expect... Read More.

Does DJ Blogging Really Matter?

In a word: yes. While that there is no requirement that your station have personality blogs, studies have shown that it can significantly impact your station’s bottom line if done correctly. Just keep in mind that your station needs to have a conscious plan for DJ... Read More.

Are you Losing Twitter Followers? Here are 7 Reasons Why People Unfollow

Have you seen a decline in your Twitter followers? Understanding what people don’t like on Twitter can help shape your Twitter marketing strategy. It makes sense that doing less of the things that make people unfollow will help you to achieve better... Read More.

How To Boost Your Station Website Traffic in 4 Steps

It started with those five little words, “we need a new website.” Now it’s launched and positioned to compete, but there’s just one thing missing: visitors. Thankfully, there are some tactics that you can employ right now to improve your web presence. 1) Get Noticed... Read More.

14 Free Stock Photo Websites

One of the most difficult things in writing articles for your station website can be finding the right image to accompany your story. Pulling an image from Google's Image search is asking for big (legal) trouble. There are many websites that have "royalty-free" images,... Read More.